2018 Shortlist

Agency

Launching a brand in under 10 seconds

Wavemaker

This is the story of how to launch a brand in under 10 seconds. With an age gated product, a traditional, mass approach was unsustainable for ...

Panasonic: The Vice Film School

Vizeum UK

Panasonic, who make great cameras bought by too few people, lack the army of advocates possessed by Nikon & Canon. To ensure that the next...

Pumpkin Spice Latte

Manning Gottlieb OMD

The Pumpkin Spice Latte (PSL) is now a Starbucks institution and super fans eagerly anticipate its launch every year. To increase exposure with our lo...

Rammed with Confidence

PHD

How we brought driver confidence to life in media for the launch of Volkswagen's new T-Roc SUV.

The Foo Fighter Arms – Rock ‘n’ roll ain’t gonna die

the7stars & Columbia Records

For the release of Foo Fighters’ 9th album “Concrete and Gold”, we had to make the rock band feel relevant in a changed UK music...

The Grump-o-meter: Harnessing the power of pets

Manning Gottlieb OMD

The Grump-o-meter is the story of how MG OMD built a unique planning tool to map the mood of Londoners to cheer them up with our Battersea content,...

The Suzuki Ignis: Category maker; stereotype breaker

the7stars

The new Suzuki Ignis is designed to bring a new younger 20-something female into the brand. Other car brands might try to appeal to women through pink...

Fox: Deep State

Mindshare UK In Partnership within Trinity Mirror Group

How investing in quality, integrity and shock within the daily news agenda won out against mass reach and frequency to create the most successful ...

Gordon's | Alleviating Frustration at the Station

Carat UK

Carat helped Gordon’s reach commuters facing delays at major UK rail stations with a hyper-targeted SMS campaign suggesting a cheeky G&T and...

Hiscox The Honeypot Poster Network

Goodstuff

Small business owners are under constant attack from hackers, but rarely consider cyber-insurance to be a business essential. To prove just how of...

JD Sports: The Comeback Kid of Retail

MediaCom

High street retail is tough, very tough - nearly 6,000 stores closed last year. On the other hand, JD Sports is on the up. Why? By being s...

Old People's Home For Four-Year Olds at Christmas

Manning Gottlieb OMD

Working with Channel 4 and CPL productions we created an AFP formal for broadcast and social channels, Old People’s Home for Four Year Olds ...

Pumpkin Spice Latte

Manning Gottlieb OMD

The Pumpkin Spice Latte (PSL) is now a Starbucks institution and super fans eagerly anticipate its launch every year. To increase exposure with our lo...

The Foo Fighter Arms – Rock ‘n’ roll ain’t gonna die

the7stars & Columbia Records

For the release of Foo Fighters’ 9th album “Concrete and Gold”, we had to make the rock band feel relevant in a changed UK music...

Channel 4 Handmaid's Tale

OMD UK

We gave the British public a taste of Gilead’s twisted fundamentalist state with our provocative censorship campaign, turning series two of ...

Hell-Spot Media

Manning Gottlieb OMD

The perfect moment to persuade drivers to stop travelling by car and start using the train is talking to them when they’re stuck in a tailback. ...

Kronenbourg 1664 - A Franc Point of View

Starcom

Kronenbourg 1664 wanted to continue its march to deliver l'Alsace difference into the heart of British life, to stand for something and stand ...

Meantime: Free Proper Beer

MediaCom

We were so confident that our beer was the best in a competitive craft beer market that we took our name off it in one of the biggest blind sampling c...

ShopDirect, V by Very: Photo-Shopping

Vizeum UK

To successfully promote its own-label range, Very.co.ukworked with Bauer Media to reinvent the online shopping experience, mixing the very bes...

The Suzuki Ignis: Category maker; stereotype breaker

the7stars

The new Suzuki Ignis is designed to bring a new younger 20-something female into the brand. Other car brands might try to appeal to women through pink...

Volvo: V40 Prime Now Test Drives

Mindshare UK

Volvo is ‘designed around people’ to make their lives less complicated. We collaborated with Amazon and Volvo to create the first ‘P...

80 Days of Argos

Mindshare UK

The ‘80 Days of Argos’ campaign was data driven from strategy all the way through to execution - helping convince customers that Argos &ls...

CRUK: Obesity

MediaCom

Everyone knows smoking causes cancer. Very few know obesity does as well. With only a small budget, we decided the best way for Cancer Research UK...

Fox: War For The Planet Of The Apes

Mindshare UK

This is the story of APES V HUMANS - a propaganda inspired media campaign that waged a battle for the minds of our audience and drove box office succe...

Nike: Nothing Beats A Londoner

Mindshare UK

This is the story of how we flipped the media model and made young Londoners the media channel to launch Nothing Beats A Londoner.

OOPS Best Media Idea

Havas Media (alongside VCCP)

When O2 launched free screen repairs with new handset tariffs, it was a pretty big deal. But even though the UK racked up an astonishing £1b...

Tesco: Food Love Stories

MediaCom

Tesco’s Food Love Stories is a story of success. Recognising a need to boost quality perceptions, we created a through-the-line comms ecosys...

The Secret Life Of Five Year Olds On Holiday With Thomas Cook

Carat Manchester

177 years after entrepreneur Thomas Cook escorted 500 people on a train journey, the business faced challenges from every aspect of a fast-changin...

Baileys | Don't Mind if I Baileys

Carat UK

We can’t ignore Christmas – it’s Baileys most wonderful time of the year! In this work Carat devised campaigns to keep people talkin...

Beating the odds to deliver a digital-first Winter Olympics

MullenLowe MediaHub

Paying 1.4Bn for the rights to the Olympics for the next 4 games, we transformed Eurosport from a sports channel to a direct to consumer paid-subs...

E.ON: E.ON x Gorrilaz, A Solar Collaboration

Vizeum UK

This is how E-ON partnered with one unexpected ally to deliver category-defying results by understanding one simple thing: people don’t care abo...

Levi's Music Project

OMD UK

Music is what inspires young adults from all walks of life and it has long been at the heart of Levi's DNA. But heavy government cuts to music and...

Shell - Gravity Light

MediaCom

Our objective was to bring to life the transformative power of bright energy ideas. We did this by bringing light to off-grid communities in Kenya thr...

Toyota We Choose Hybrid

m/SIX

In 2017, Toyota’s hybrid moment truly arrived. The VW ‘dieselgate’ scandal created massive uncertainty for a raft of buyers,...

Media Owner

Acast & Bose

Acast

Bose Recommends: More than doubling sales whilst solving an industry problem... Objectives: Engage an affluent and upmarket audience, and increase...

Facebook/ Admiral

Facebook

In early 2017, Admiral launched a new brand, FirstCarQuote, to sell car insurance to younger drivers. Because it was offering quotations d...

Launching Leopard Lager

Reach

How do you celebrate the return of one of Britain’s most-loved comedies? With a pint of course! Red Dwarf, the much-loved sci-fi comedy show...

Metro's Money

Mail Metro Media

Feedback from Metro’s readers had shown 73% wanted more personal finance information and advice – they earn higher disposable income than ...

Pearl Drops 'Look. Laugh. Live'

TI Media

In a FAKE world, how do you demonstrate that something is REAL? This was the challenge for Pearl Drops when launching their ‘This is Real&rs...

Project 84

ITV

The purpose of any launch is to get things moving: in the right direction and with the right energy. Here’s a head-turning Gold Lion-winning ide...

Sun Savers

The Sun

Sun Savers arrived just 18 month ago, but it’s already transformed The Sun’s relationship with its print readers. Where our readers we...

Co-op's Festive Choir on C4

Channel 4

Co-op faced the classic business challenge of trying to stand out from a raft of competitors with far superior budgets, made all the more signific...

Cosmopolitan x Sleek MakeUP: My Face, My Rules

Hearst UK

Diversity and creativity take center stage for a creative makeup campaign with beautiful results ‘Makeup shaming’ is the judgement that ma...

Facebook/ M&S - Christmas Concierge - Media Idea

Facebook

During the noisy festive advertising season, Marks & Spencer was looking for a way to cut through and get close to its customers on a one-to-o...

Hearst x Smart Energy: The power of 10p

Hearst UK

Bright ideas and electric execution deliver powerful results You know it’s going to be a challenge when even the client describes the product as...

Project 84

ITV

Media’s most exceptional ideas often transcend the need for the biggest budgets – especially important for charities. Here’s how ITV...

The Telegraph, Specsavers & MGOMD

Telegraph Media Group

‘We’re a bit like The A-Team: when there was a problem and no one else could help, we delivered’

Turning London Underground 'Beefeater Pink' with strawberry-scented posters

Exterion Media (UK) Limited

In a media first, Exterion Media invented a screen-printing technique for posters to harness the powerful effect of scent with bold visuals - maki...

ESI Media & San Miguel: Celebrating a Different Type of Richness

ESI Media

The San Miguel Rich List celebrates a different type of richness in life, focusing on the value of experiences, not wealth. We needed to take ...

Helping Movember re-gain its Mojo

Sky Media

Movember needed to get men to talk more openly about their physical and mental health and grow a moustache to raise money (and save lives). With suici...

Magic Radio Breakfast Show Sponsorship

Bauer Media

Ronan Keating has been asked by every theme park in the world to perform his biggest solo hit on a roller-coaster. In 2017 he did just that as part of...

Max Factor

DCM and Zenith UK

Max Factor is a hallmark brand in the world of beauty with universal awareness at 94%. However, eroding salience and a growing disconnect with its...

Old People's Home for Four Year Olds at Christmas with Age UK and C4

Channel 4

In collaboration with MGOMD, we came up with a brilliant idea for Age UK to help them highlight the loneliness that older people face at Christmas...

Summer of Sound by Global & Greene King

Global, The Media & Entertainment Group

Greene King is in the business of getting people down the pub, but with the summer of 2017 light on major sporting events, they needed somethi...

The Volvo V40 Prime Now Test Drive

Amazon Advertising

In 2018, Volvo wanted a media owner who could deliver an attention-grabbing idea focused on young couples and families living in major cities. Tog...

#GetTheInsideOut with Lloyds and C4

Channel 4

The second year of Channel 4’s Diversity in Advertising Award challenged advertisers to address hidden disability in their campaigns, whilst...

From Osterley to Hollywood

Digital Cinema Media

The traditional trailer reel is one of the most cherished parts of the cinema experience. What if you had the idea to create content that was so cinem...

Global & Smirnoff's Equalising Music Initiative

Global, The Media & Entertainment Group

As of 2017, only 9% of electronic music was produced by women, with only 14% of electronic music festival headliners being female. Smirnoff&rs...

Paypal Mythbusters with Havas and Channel 4

Channel 4

In an increasingly convoluted market, PayPal were struggling to communicate the variety of services they offer and how versatile they can be. They...

Unplug & Reconnect with the Great Outdoors

Mail Metro Media

Halfords wanted to build greater affinity with British families and make its products and services invaluable for summer vacations and staycations. It...

Win Live with Walkers and ITV: Success in the Bag

ITV

Buying a bag of crisps to enter a competition might seem straightforward, but you’d be amazed at the creativity and complex tech needed to m...

Owner and Agency

Hell-Spot Media

Manning Gottlieb OMD

The perfect moment to persuade drivers to stop travelling by car and start using the train is talking to them when they’re stuck in a tailback. ...

Jaguar Land Rover: The Discovery Adventures

Mindshare UK

It began with a truth about modern life that developed into a creative idea to create in-car experiences designed to make Land Rover Discovery the sta...

JFK UNSILENCED

m/SIX

The Times believes in bringing new perspectives to the news. Even if that news is a new perspective on something people thought they already knew. So&...

The Guardian and Airbnb

The Guardian

Airbnb has established itself as a destination for younger travellers, but they saw a growth opportunity for families. How could we convince famil...

The Hunger Spotter

Spotify & MediaCom

The Hunger Spotter campaign (from Spotify, Snickers and Mediacom) aimed to use an already-successful marketing strategy, - ‘You’re...

Winter Sale 2018: This time it’s personal

PHD

How we created cut-through for Virgin Atlantic’s amazing winter sale by creating 24,000 personalized digital audio ads

Yorkshire Tea Speciality Brews - a dynamic audio campaign of pure poetry

Goodstuff

Briefed by Yorkshire Tea to launch three new ‘speciality’ tea brands, Goodstuff worked with Lucky Generals, and poet Ian McMillan&...

Fanta: The 13th Floor

MediaCom

Teens thought Fanta was a kids drink. Clearly we needed to make Fanta cool again. Did we succeed? Teens queued for 2 hours to try Fanta’s 13th f...

Fox: Deep State

Mindshare UK In Partnership within Trinity Mirror Group

How using investigative journalism across print, digital, social and podcasting to uncover the murky underworld of politics transformed Fox&rs...

HSBC: The Secret Life of New Cyclists on C4

Channel 4

HSBC connected to audiences on an emotional level, producing a meaningful and timeless campaign to promote their partnership with British Cycling ...

JD Sports: KSI vs Joe Weller

MediaCom

High street retail is tough, very tough - nearly 6,000 stores closed last year. On the other hand, JD Sports is on the up. Why? By being s...

Nike: Nothing Beats A Londoner

Mindshare UK

This is a story about creating a campaign driven by a multitude of content, letting Young Londoners put the various pieces together to create thei...

The Telegraph, Specsavers & MGOMD

Telegraph Media Group

‘We’re a bit like The A-Team: when there was a problem and no one else could help, we delivered’

Breaking the taboo of older loneliness

Manning Gottlieb OMD

To get the nation talking about the issue of older loneliness Age UK created a content series called ‘Just Another Day’ that told the emot...

Crowne Plaza: 'Downtime' - A Comedic Series of Mockumentaries

Mindshare UK in partnership with Oath

How mixing honesty, empathy and comedy to create a 6-part mockumentary series helped Crowne Plaza Hotels & Resorts shift brand perception of h...

eBay: Big Things

MediaCom

eBay set DIY Guru & YouTuber Colin Furze a mammoth challenge - to create life-size fully working models of iconic machines from Star Wars and Aven...

GlaxoSmithKline: Britain by Bike

MediaCom

Men are much more likely to suffer aches and pains in silence. So we created the AFP ‘Britain by Bike’ with Channel 5 to help Voltarol sho...

Good News Happening Right Now

Reach

Whenever cancer is talked about, it’s usually as a tragedy, or with the rhetoric of fighting a battle. Together with Cancer Research UK&...

News UK The Bridge & Sky with Movember - Grow a mo & save a bro

News UK

The ask: re-establishing Movember as the defining men’s charitable cause of its generation and ultimately driving engagement, participation ...

Old People's Home for Four Year Olds at Christmas with Age UK, MGOMD and C4

Channel 4

We created a perfect partnership between Age UK and our hit show ‘Old People’s Home for Four Year Olds’ for a one-off Christmas spec...

The Suzuki Ignis: Category maker; stereotype breaker

the7stars

The new Suzuki Ignis is designed to bring a new younger 20-something female into the brand. Other car brands might try to appeal to women through pink...

DFS: Quality Made in Britain

MediaCom

MediaCom started working with DFS in 2011 and were set a very simple challenge by the client: “Move the DFS brand from well-known to well-known ...

IKEA: The Wonderful Everyday

Vizeum UK

Advertisers often fall foul of the same bias as consumers, overlooking the everyday in favour of Christmas and other special, but fleeting,...

JUST KEEP DELIVERING: HOW JUST EAT DROVE EXPONENTIAL GROWTH BY UNDERSTANDING THE NATION’S APPETITE

m/SIX

Our relationship began with Just Eat began in 2015 at a time when they were a mere side dish on the menu of food delivery apps. They held a 20.7% shar...

No One Should Have No One

Manning Gottlieb OMD

Across the UK over half a million older people regularly go over a week without seeing or speaking to anyone, and over 1.2million older people are...

Superdrug and Love Island: A Sunny Outlook

ITV & Mindshare UK

When Love Island became available for sponsorship in 2016, Superdrug’s eyes lit up. We were 100% their type on paper and the relationship ha...

the7stars and Iceland: bringing ‘penny drop moments’ to the nation.

the7stars

Grocery is one of the most intense advertising battlegrounds there is. The pace of change and the budgets involved are immense, and short-termism ...

Three: Living Life To The Full, Without Consequences

Mindshare UK

This is the story of how insights mined from customer data drove a long-term strategy to increase brand love and consideration for Three, deliveri...

Hell-Spot Media

Manning Gottlieb OMD

The perfect moment to persuade drivers to stop travelling by car and start using the train is talking to them when they’re stuck in a tailback. ...

Hiscox The Honeypot Poster Network

Goodstuff

Our innovation was finding a way to feature real cyber-attacks in advertising when one didn’t exist and most readily available hacking data was ...

Launching Beefeater Pink

Havas Media

Alcohol brands are something we discover rather than choose, so to get a new Strawberry flavoured-gin, Beefeater Pink, adopted by 18-34&rs...

More Important Than...

Manning Gottlieb OMD

This is the story of how MG OMD created a truly innovative campaign for Specsavers to help the nation understand the importance of regular eye tests. ...

The Hunger Spotter

Spotify & MediaCom

After years of promoting their message on newsfeeds, TV screens and newspaper pages, this was the first time Snickers and Spotify decided a me...

Volvo: V40 Prime Now Test Drives

Mindshare UK

Volvo is ‘designed around people’ to make their lives less complicated. We collaborated with Amazon and Volvo to create the first ‘P...

Hell-Spot Media

Manning Gottlieb OMD

The perfect moment to persuade drivers to stop travelling by car and start using the train is talking to them when they’re stuck in a tailback. ...

How Creative Media Thinking Changed Attitudes and Behaviours Around Revenge Porn

Republic of Media

With cases of ‘Revenge Porn’ seeing a dramatic rise, this is the story of how we worked with The Scottish Government to deliver the me...

Mars: The Hungry TV Channel

MediaCom

In the Chocolate aisle, salience is king. If you don’t stand out, you’re toast. We’ve been keeping Snickers on UK lips for f...

OOPS Media Creativity

Havas Media (alongside VCCP)

Over the last three years, the UK racked up an astonishing £1bn repair bill for cracked phone screens, so when O2 launched free screen r...

Project 84

ITV

Media’s most creative work creates change by getting noticed. Project 84 started a dramatic conversation around the taboo of male suicide... on-...

Rammed with Confidence

PHD

How we brought driver confidence to life in media for the launch of Volkswagen's new T-Roc SUV.

Sight Loss Break with RNIB and C4

Channel 4

We created in a unique, creative first with 5 brands and the RNIB, showcasing adverts through specific sight loss ‘lenses’. Access...

Aldi, McCann and ITV: The Signed Break

ITV

Here’s how a media collaboration changed national perceptions of deafness by creating an ‘Everyday Amazing’ signed break in the nati...

American Airlines: Wi-FLY!

MediaCom

“ I had that geo-fencing in the back of me cab once”. MediaCom underlined American Airlines’ commitment to innovation with a genuine...

Old People's Home For Four-Year Olds at Christmas

Manning Gottlieb OMD

Working with Channel 4 and CPL productions we created an AFP formal for broadcast and social channels, Old People’s Home for Four Year Olds ...

Project 84

ITV

Great ideas are seldom done in isolation. When the UK finally embraced the taboo of male suicide it took the close collaboration of ITV, CALM,...

Sight Loss Break with RNIB and C4

Channel 4

We created a unique, creative first with 5 brands and the RNIB, showcasing adverts through specific sight loss ‘lenses’. We achiev...

The Foo Fighter Arms – Rock ‘n’ roll ain’t gonna die

the7stars & Columbia Records

For the release of Foo Fighters’ 9th album “Concrete and Gold”, we had to make the rock band feel relevant in a changed UK music...

Fox: War For The Planet Of The Apes

Mindshare UK

This is the story of a collaboration between rival broadcasters, ITV and Channel 4, that resulted in them putting aside their differences and ...

GIVING MOVEMBER ITS MOJO BACK

Bountiful Cow

The Movember Foundation is a fundraising phenomenon. It had become one of the most iconic and well-supported charities in the UK. By 2017, things ...

More Important Than...

Manning Gottlieb OMD

This is the story of how MG OMD brought a dozen partners together to create what was probably the world’s largest ever reactive campaign for Spe...

PayPal Turkey Dash

Havas Media

This paper is not just about a great client, agency and media owner partnership but how it fostered a bigger collaboration between the British pub...

Walkers Win Live on ITV

OMD UK, ITV and Facebook

A ground-breaking partnership with ITV and Facebook that put Walkers crisps center stage every Saturday night

Research

Context Matters

Newsworks and the Association for Online Publishing (AOP)

Newsworks and the Association for Online Publishing (AOP) partnered with Neuro-Insight to examine the impact of context on digital advertising re...

Getting closer to the Great British public

Newsworks

How do we plan media in an era where disruption reigns, predictions are unreliable and the country is split into groups of people that apparently ...

PAMCo: A once in a generation chance to turbo charge the Published Media Sector

Publisher's Audience Measurement Company (PAMCo) Ltd

In 2014, the UK publishing industry did some genuine soul searching. The industry currency, NRS, no longer served the commercial needs of ...

Planning for Profit

Newsworks

Benchmarketing’s meta-analysis of 684 econometric models conducted for clients between 2011 and 2017, shows that brands are losing out on &p...

Profit Ability: How making the case for advertising made the case for TV

Thinkbox

Profit Ability: the business case for advertising’ has transformed the conversation about advertising and put it toe to toe in the boardroom wit...

The Value of Quality

Newsworks

Newsworks set out to prove that a quality digital environment is more cost-effective for advertisers than the open exchange. A partnership between Gro...

Calpol: Using Econometrics to predict the future

UM and Meta Metrics

Client Company: Johnson & Johnson Brand: Calpol In 2016, Calpol was flying high - the Kids’ Meds category leader with 33.2% share an...

Econometrics gets personal

Wavemaker

Vodafone UK worked with Wavemaker to use econometric modelling to provide an improved, more personalised customer experience when using Vodafone&r...

MAKING A BRAVE INVESTMENT AN EASY CHOICE FOR JUST EAT

m/SIX

Just Eat is an online takeaway delivery company with an ambition to create the world’s greatest food community. Despite having market leadership...

Tesco: Food Love Stories

MediaCom

Through Tesco’s Food Love Stories (FLS) we set out to change the nation’s view on the brand’s weakest attribute – ‘quali...

the7stars and Iceland: driving the ‘Power of Frozen’ using econometrics

the7stars

Starting in 2015 we had taken Iceland on an exciting brand renaissance journey with the Power of Frozen. The campaign successfully drove reappraisal o...

FBi

Wavemaker

We found a new way to distill massive amounts of Facebook activity to deliver independent insights about one of the world’s largest media platfo...

Fuel the Funnel

Immediate Media, Dennis Publishing, Bauer Media and Haymarket Media Group

Fuel the Funnel is an industry first; four motoring magazine publishers, usually in fierce competition and trying to push each other off schedules...

Lenovo Legion - Listening at Scale

Total Media

The Lenovo Legion range was originally launched from a community of PC gamers and the brand ambition has always been to talk with gamers, in order...

Mindshare: Speak Easy

Mindshare UK

Voice is an emerging technology, but very little is understood about its impact on brand communications. So, we ran a series of experiments to...

Nike: Nothing Beats A Londoner

Mindshare UK

This is a story about how we planned the campaign with the audience, revealing insights about their media behaviour that shaped the media strategy...

Start4Life Breastfeeding Friend

Wavemaker

Start4Life Breastfeeding Friend - Public Health England England has among the lowest rates of breastfeeding in the world. Only 44% of mums are stil...

TAPPbot

Wavemaker

Facebook measurement for brand measures is typically caught between a rock of insufficient precision or a hard place of disproportionate cost. We flip...

80 Days of Argos

Mindshare UK

A data informed campaign from strategy to execution ensured Argos was relevant to each moment of Spring & Summer, proving, in an innovativ...

Eurostar’s data journey to incremental revenue

iProspect

Team Eurostar, a collaboration of performance specialists across both client and agency, had the ambition of ‘Inspiring real connections...

HSBC: Predicting Credit Card Switchers with Facebook Data

Mindshare UK

Capturing credit card switchers that don’t yet even know they want to switch, while delivering a minimum 2:1 ROMI is a hard ask. Yet we mana...

NHS BT | Blood Donor Sign-ups

Carat UK

The NHS were facing a serious problem: although sign-ups for blood donors were on track, not nearly enough people were actually attending the cent...

The Hunger Spotter

Spotify & MediaCom

The Hunger Spotter campaign (from Spotify, Snickers and Mediacom) aimed to use an already-successful marketing strategy, - ‘You’re...

Toyota We Choose Hybrid

m/SIX

In 2017, Toyota’s hybrid moment truly arrived. The VW ‘dieselgate’ scandal created massive uncertainty for a raft of buyers,...

Best of the Best

David Pemsel, Guardian Media Group

James Wildman, Hearst UK

Jenny Biggam, the7stars

Josh Krichefski, MediaCom UK

Mike Cooper, PHD

Naren Patel, Primesight

Tim Pearson, Manning Gottlieb OMD

Verica Djurdjevic, PHD

Channel 4's Diversity in Advertising Award

Channel 4

The Diversity in Advertising Award is 4Sales’s commitment to help improve diversity in advertising each year until 2020. Shining a spotlight on ...

Digital Cinema Media - The Best Seat in Media

Digital Cinema Media

DCM as a media brand has challenged opinions to prove cinema is THE BEST SEAT IN MEDIA, delivering the most receptive audiences, unbeatable im...

HEARST UK

The media industry is in turmoil and some might view this new world with trepidation. But at Hearst we decided to see the chaos as an opportunity,...

ITV2's Love Island

ITV & Mindshare UK

The strongest media brands bring value to both audiences and partners alike. The search for romance is never easy but, in a year of record viewing...

Ocean's 10

Ocean Outdoor UK Limited

Ocean has had an unbeatable 12 months, thanks to 10 years of brand building, pushing boundaries in technology and innovation and building on t...

Twitter UK

Twitter

In June Twitter was described as “the most unlikely comeback in tech history ever”. Clarity, consistency and Twitter’s unique po...

4 Sales

Channel 4

At 4Sales, we continue to be the market leader in innovation and stand-out creative work, with 5 Campaign and 4 Thinkbox awards (including the...

ITV Commercial

ITV

As the media industry continued to face uncertainty, ITV decided to walk on the sunny side of the street... by working with competitors, creat...

Primesight - Sales Team of the Year

Primesight

In the past year Primesight’s growth rocketed by establishing itself as the UK’s No.1 Airport advertising provider, bringing the most ...

The DCM Sequel

Digital Cinema Media

DCM is the reigning Media Week Sales Team of the Year and we are very proud of this achievement! But the minute filming stopped on 12 October 2017,...

The Guardian

The Guardian

We saw an opportunity in 2017 to start the fightback for quality. The continued uncertainty around ad fraud, the YouTube scandal and the revelatio...

Twitter UK

Twitter

A commitment to creating meaningful partnerships with customers, media partners and our people have been integral to Twitter’s UK success.

Goodstuff: Be Good. Do Good. It’s all Good

Goodstuff

After being honoured with this prestigious and hugely motivating award last year, we now face the almighty challenge of successfully defending our...

Manning Gottlieb OMD

Client: Manning Gottlieb OMD

Throughout Manning Gottlieb OMD’s 28-year history, we’ve always been seen as the scrappy upstarts – small and nimble as much as ...

MediaCom: Agency of the Year

MediaCom

'People First, Better Results' has been MediaCom’s philosophy for nearly fifteen years. This year, we’ve evolved the meani...

OMD UK

OMD UK

16 months ago at OMD UK, we were at the wrong end of a string of global account losses. Instead of waiting for our fortunes to improve, we put...

PHD

the7stars - leaders of the revolution

the7stars

The industry could do with a good news story. The independents, led by the7stars, are providing just that.

Amy Zwirn

Telegraph Media Group

Wake up, school run, gym, clean, cook, repeat.

Ben Jeffries

Influencer

Ben Jeffries is a 22-year-old entrepreneur, specialising in influencer marketing and social media. At just 15 years old, Ben had already set u...

Hannah Anderson

Media Chain

Hannah is the Director of Media, Creative and Brand Strategy at Media Chain, part of Social Chain Group, one of the world’s most inf...

Jenny Douglass

Primesight

A METEORIC RISE DESTINED TO REACH THE TOP.

Kieran Walker

Oath

Kieran graduated from The University of Manchester in 2009, with a BA (Hons) degree in Philosophy. After starting his career with Global Radio,...

Rob Griffiths

Spotify

Rob has just clocked his fourth year at Spotify and in that time has risen through four promotions; from Sales Planner to Client Services Executive...

Anna-Lee Bridgstock

Wunderman

At just 29, Anna-Lee has held leadership and mentoring roles in Australia, Germany & the UK. Here begins yet another story of an arts grad...

David Bielenberg

Manning Gottlieb OMD

Client Account Director at Manning Gottlieb OMD, an all round superstar who has been intrinsic to the biggest account win in Manning Gottlieb OMD&...

Fran Blair

MediaCom

I have worked in media for 7 years; half of that time as an OOH Planner at Posterscope and for the remainder as a Communications Planner at MediaCom&#...

Lucy Markham

Bountiful Cow

If someone told 16-year-old Lucy within ten years she’d be in her dream job, winning awards, published and featuring on TV she’d h...

Sophie Strong- Journey Activation Director, Wavemaker

Wavemaker

I am a Journey Activation Director working across Wavemaker’s flagship client, Vodafone.

Tom Kirkham

OMD UK

Tom Kirkham, Digital Connections Associate Director, OMD UK
  • Congratulations to all our winners tonight - view the winners' stories here https://t.co/adp43Hg6BE . A final big t… https://t.co/7KjJlxemsn

  • The Media Week 2018 Grand Prix winner of the night is… @itv for Project 84 #MediaWeekAwards

  • Up next is the final award of the night - the Media Week 2018 Grand Prix award, sponsored by @ClearChannelUK #MediaWeekAwards

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