"In Hollywood they describe the Oscars as 'the Media Week awards of the film industry'. (Maybe). The Media Week awards have ALWAYS been the ones to win, calibrating the industry like nothing else. They motivate teams throughout the year, and every win bursts hearts and blows minds for years to come. I've experienced what a win can do for a business... changing its body language, confidence and culture. It's wonderfully serious stuff, and a much-needed dose of positivity and joy for our industry."