Jamie Doubleday: Getting the ball rolling on the Guardian's sport proposition

The Guardian


In a declining market I have worked tirelessly to build up the Guardian’s sport credentials, taking our under appreciated proposition to market and gaining recognition of our story as a credible and respected player in sport. Since my promotion to head of commercial sport last year, the Guardian have earnt a 34% year-on-year growth.

Not one to rest on my laurels, the next twelve months are set to be the most challenging yet exciting year to date. I aim to again “buck” the trend of the publisher landscape and grow revenue to financially support the operational cost of running the sports desk. To cover the costs of one of the largest editorial desks would be an incredible achievement and one I am not only passionate about championing personally but one I’m confident I can achieve.

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