After being honoured with this prestigious and hugely motivating award last year, we now face the almighty challenge of successfully defending our crown… Goodstuff winning Media Week’s Agency of the Year title, and indeed the7Stars winning Campaign’s equivalent accolade, is symptomatic of an industry demanding and embracing change. We knew that 2018 needed to be about consolidating our position as an agency, after a year of rapid growth. But it also had to be about doing the right thing by the industry; continuing to champion transparency, creativity, entrepreneurialism and change. Our strategy to deliver this was simply Be Good. Do Good. Be Good: Investing in further improvement of our agency offering to keep us fresh, and ahead. Do Good: Providing more leadership and giving-back to an industry enduring tough times. The result has been Goodstuff’s best ever year.