Matt Hill

Director of Research & Planning, Thinkbox


Prior to joining Thinkbox in 2015 Matt worked at Channel 5, heading up their Planning & Insight team and representing the broadcaster at the BARB board. Prior to C5 he had roles at Virgin Media and Attentional. Recent Thinkbox research studies include 'The Age of Television', which untangles the role video plays in our lives and the need states which define our video viewing habits, and 'Profit Ability' an award-winning study quantifying the total profit generated by different forms of advertising and determining what they actually deliver to the bottom line.

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