Miten Patel


Head of Campaigns, FCA
Miten heads up the FCA's Campaigns Team. They're responsible for delivering behaviour change campaigns that support the FCA's regulatory remit. Recent campaigns include the ScamSmart Campaign and the PPI campaign, that got everyone to "Make a decision" on PPI using an animatronic Arnie on tank tracks. Miten has spent the majority of his career working in ad agencies, specialising in B2B advertising and branding.