ITV Commercial

This is the end of an era. Over the past 14 years ITV Commercial has entered the Media Week Awards every year, won Sales Team of the Year four times, taken home 65 Golds and the Grand Prix seven times. And this year - with Sky's aquisition of ITV now confirmed - in all likelihood, it will be the last time we will enter as an independent sales house. It would have been a landmark year whatever happened: an ad market in upheaval, breakthrough creative from Waitrose to Macmillan, AI reshaping how we work, a major innovation in Live Addressable Plus, and ITV's most successful World Cup ever.

Through all of it, one thing has carried us, as it always has - a unique culture we sum up in three words: energy, bravery and pride. Or, to borrow our new brand line: there's no place like ITV...Commercial.