Awards
What a night!
There’s nothing quite like the atmosphere at the Grosvenor House Hotel in Mayfair on Media Week Awards night in October. Through thick times and thin, the great and the good of the media world turn out to celebrate excellence in our wonderful industry, network with their peers and aspire to one day join the winners on stage.
This year’s event takes place on the evening of Thursday 29 October. It’s the big night of the media year, and the awards stand head and shoulders above all others in their significance and importance.
Whether they are a media owner, media agency or client advertiser, the assembled company is guaranteed an enlightening and unforgettable night out. And the prestige of winning a Media Week Award will linger long after the celebratory hangovers have eased.
Successful campaigns, brands and agencies must demonstrate true imagination, creativity and – especially – effectiveness to impress the judges. The awards are decided after an exceptionally rigorous judging process conducted by the most senior movers and shakers in the media industry.
Effectiveness is crucial in today’s economic climate, and this is where media comes into its own. Our industry has always valued return on investment above all else – and marketers are increasingly turning to the UK’s stellar media community to deliver this. Scroll down to see the full Awards shortlist and I look forward to seeing as many of you as possible on the big night in October. Good luck!
Steve Barrett, editor, Media Week
Awards Night:
29 October 2009, Grosvenor House
The 2009 Awards shortlist:
Sales Pitch Large (over £1m)
CBS Outdoor for Cadbury's
Google for Littlewoods
IDS for Cobra Beer
IPC Media Unite for GlaxoSmithKline Horlicks
TalkSport for Scottish & Newcastle Strongbow
Sales Pitch Medium (£250k-1m)
Bauer Media for COI RAF
Guardian News & Media for Constellation Wines Robert Mondavi
ITV for Kellogg's
Mail Newspapers for Jacob's Creek
Mirror Group Newspapers for National Express Coaches
Channel 4 for Pepsico Tropicana
Viacom Brand Solutions for Ella's kitchen
Sales Pitch Niche (under £250k)
IDS for Country Life
JCDecaux for Danone Actimel
Microsoft Advertising for Cadbury's
TalkSport for Sony Pictures
Telegraph Media Group for Ultimate Fighting Championship (UFC)
Viacom Brand Solutions for Metropolitan Police Trident
Viacom Brand Solutions for British Heart Foundation Youbot
Media Brand of the year
Heart FM
Last FM
ShortList Media
TalkSport
The Sun
The Week
Media Idea Large (over £1m)
Arena BLM for Westfield London
Carat for Benecol
Carat for British Gas ‘Generation Green'
MediaCom London for Mars Galaxy
MediaCom for T-Mobile Dance
OMD UK for Walkers
Media Idea Medium (£250k-1m)
Carat for British Gas "Good News"
Carat for Walt Disney Studios Motion Pictures
MediaCom London for Mars Revels
Mediaedge:cia for Colgate-Palmolive
Mediaedge:cia for Paramount
Mindshare for Nestlé
Vizeum UK for Eurostar
Media Idea Niche (under £250k)
Carat for Adidas
MediaCom London for NatWest
Mediaedge:cia for Specsavers
MediaVest for John Smith's
PHD for McCain Summer Wedges
UM London for H&M
Vizeum UK for Coke
International Campaign
MediaCom for Herbal Essences
MediaCom for Nokia 5800
MediaCom for Procter & Gamble Braun Bodycruzer
Mindshare Worldwide for Ford Europe Ka
Mindshare Worldwide for Unilever Axe/Lynx
Media Innovation
Initiative for Tesco
Maxus for Mercedes-Benz "Approved Used"
MediaCom London for EA Sports FIFA 09
Mediaedge:cia for Novartis
Sky Media for Sky Media
UM London for Microsoft CodePlex
Collaboration
Arena BLM and Grazia for Westfield London
I-level for WWF
MediaCom Scotland and STV for Scottish National Blood Transfusion Service
MediaCom for Sky
Mirror Group Newspapers and MediaVest for John Smith's
PHD for British Heart Foundation
PHD for Warner Bros The Curious Case of Benjamin Button
Best Research Initiative
Mediaedge:cia
Radio Advertising Bureau
Guardian News & Media
News International
Google
Sales Team of the Year
Google
TalkSport
IDS
Viacom Brand Solutions
Guardian News & Media
Agency of the Year
MediaCom
Carat
Vizeum
MEC
