Nano Interactive, Head of Client Services
"In Pats short tenure at Nano she has made significant contributions to the business having pioneered processes that have had a direct impact on the growth of the business. She is now leading on campaigns and client partnerships across Nano’s new cookie-less targeting innovations and oversees successful campaigns for brands such as Microsoft, Sony, Mondelez, HP and Volvo. Pat is also solely responsible for three key industry award wins in the past year.
We believe she should win this award because in under just two years In Pat has…
•Demonstrated her entrepreneurial mindset in creating transformational product initiatives and processes to generate effective campaign performance, optimisation tactics and higher margins
•Her strategic vision has seen her launch a Planning Cycle initiative to deliver campaigns that meet the holistic needs of clients’
•Pioneered bespoke client direct strategies with some of the biggest global brands
•Devised and implemented a program to nurture, inspire and reward her team
We are very excited for what the future holds for Pat.
Specifically as the digital industry moves into the post-cookie era Pat will be spearheading Nano’s cookie-less solution and roll out globally ensuring agencies and brands overcome any challenges. Her resilient approach will ensure any complexities are easily overcome for clients, so they are empowered to get optimal results in the new ecosystem.
Pat is also championing Nano’s drive for nurturing diverse talent across the ad tech sector."