Zootropolis and I'm a Celebrity

Client: Disney

Disney knows a thing or two about how to best make its IP as appealing to audiences as possible. Incidentally, it's also something ITV also knows a thing or two about. But, this partnership was particularly special; we made a children's film feel like a parental must-see by going to lengths we've never gone to before. In doing so, our partnership contributes to the most commercially successful launch of a children's film in Disney history.