Rachel Forde

Rachel Forde is the Co-Founder of TheZoo.London - The leading senior consultant collective for our industry. Before founding TheZoo.London, she has worked for over 25 years across the advertising industry. A passionate, innovative thinker with significant UK leadership experience, Rachel Forde was appointed CEO of UM UK&I in July 2018. Prior to UM, as CEO, she led the team that rebranded Mediavest to Spark Foundry in 2017. Rachel has spent the majority of her career in London; with a large part across Proctor and Gamble. She notably brought 4 agencies together to form the client dedicated agency model; P&G United: integrating global, regional and local planning and buying, under Starcom Mediavest Group.